includes all the steps required to prepare for and create the blueprint of the video. It involves the setting of goals, budgeting, conceptualization, identification of target audience, selection of genre, risk and legal environment analysis, consultation and approvals, scripting/storyboarding, arranging for resources, etc.
encompasses all the processes that put the plan created above into action – that actually create the video. It entails animation or compiling of graphic elements, as the case may be.
involves, largely, cleaning, editing, and fine-tuning of the video, followed by delivery/deployment and marketing of the finished product.
An important point to remember is that every video should tell a complete story – that it has a clear beginning, core, and conclusion. We assist you through every stage of development, right from ideation to delivery, to help ensure that vital continuity and thus, consumer connect.